Wednesday, April 24, 2019

Managing change - a political perspective - 2



Some food for thought
"The evolution of sense is, in a sense, the evolution of nonsense."
—Vladimir Nabokov (American Novelist, 1899-1977)
Word for the day
Easter egg (n)
A hidden message, as a cryptic reference, iconic image, or inside joke, that fans are intended to discover in a television show or movie.
First thought this morning
The sitting MP from North West Delhi and Dalit face of BJP has openly "threatened" the party leadership that if he is not re nominated as candidate from his current constituency, he will quit the party (see here).
This type of pressure tactic is not uncommon during elections. Every party faces this as they try to find equilibrium between anti incumbency, winability, need to address aspirations of other stakeholders, need to give opportunity to new candidates, need to address the changed circumstances (united opposition, or changed demographics etc.) and above all need to benefit from some immediate event (e.g., sports victory, hit movie, civil unrest, war, terrorist strike, death of a candidate/potential candidate/public servant etc.)
The "top controlled" parties, who primarily rely on the personal charisma of their leader, are commonly seen to nominate candidates without much consultation with the workers on ground. However, cadre based parties like CPM and BJP have traditionally been known for mostly promoting candidates from their cadre only.
The trend in BJP however began to change from 2014 elections when a significant number of "outsiders" were nominated to contest election on lotus symbol. The 2019 Lok Sabha elections have seen the trend peaking, with the party nominating much larger number of candidates who have joined the party just a few days before securing nomination. These "outsiders" include retired bureaucrats, artists, sportspersons, defectors from other parties, monks, and other celebrities. This is obviously inspiring some dissent amongst the unsuccessful aspirants.
Admittedly, this is an internal matter of BJP, just like any other party, to decide who to nominate as party candidate, and who not to nominate. But a traditional BJP voter may want to consider the following, before casting his vote:
(a)   Will the candidate I am voting for, represent me adequately in the parliament? Will he/she be committed to raise my issues in the parliament and adequately seek redressal of my grievances from the government?
Unfortunately, the empirical evidence suggests that the track record of most celebrity candidates has been completely unsatisfactory in past couple of decades at least.
(b)   Is BJP degenerating into a "top controlled" party (like Congress, SP, BSP, RJD, Shiv Sena, DMK, AIDMAK, et. al.) where the opportunities for "cadre" are getting limited?
(c)    Does BJP leadership, like Congress and other parties, also want more non-participating members in parliament, who would support the High Command actions without questioning the appropriateness or rationale behind such action?
(d)   Is it a vote for prime minister or someone who will represent the voters in the Parliament?
National Security, incidentally is a collective responsibility of all citizens. The 790 members of parliament who represent all citizens of the country, are duty bound to ensure that adequate measures are taken to guarantee internal and external security of nation.
(e)    The last, but not the least, if the world's largest political party could not find 425 odd candidates from its own members, there must be something seriously wrong somewhere!
Do you recall how celebrities rushed to join AAP in 2013!

Chart of the day
Managing change - a political perspective - 2
Continuing from yesterday (see here), let's now try to analyze the 2019 election strategy and campaign narrative of BJP. It is however very important to note that I am analyzing BJP poll strategy because it is the largest party in the country, and currently in power at center and largest number of states. It is without prejudice and has nothing to do with my political preferences.
A compelling story
In 2014, BJP secured massive mandate and wrested power from Congress led UPA after 10years, by impressing upon people the urgent need for change.
The narrative was that policy paralysis due to passive leadership, pervasive corruption, cronyism, dynastic politics etc has caused tremendous harm to the economy and image of the country and therefore people must chose a decisive leader (Narendra Modi) who has proven track record (as Gujarat CM) of honesty, integrity, execution and has demonstrated a great vision for modern India.
Traditional RSS/BJP narrative of making India Vishwa Guru (Global Leader) again by restoring the glorious Indian traditions and knowledge had been tried many times, but it failed to impress poor, backward and oppressed. It only helped keeping the urban middle classes within BJP fold.
Therefore, to appeal to a wider section of population, and to some extent to obliterate the stigma of 2002 communal riots in Gujarat, a strong commitment was made towards "inclusivity" (Sabka Saath Sabka Vikas). To address the changes in electorate demographics in past 10years, aspirations of youth were also kept in prime focus with promise of Achhe Din through jobs.
People living north of Deccan Plateau bought the story and gave unprecedented mandate to BJP.
However, in execution, BJP appeared divided between its traditional "Cultural (Hindu) Nationalism" agenda and promise of inclusive growth. Consequently, it has been unable to fully satisfy its traditional middle class Hindu supporters as well as newly acquired poor and backward class voters.
The BJP leadership now fully realizes that voters cannot be motivated by Ram Rajya narrative as it has inter alia (a) failed in solving the contentious Ram Mandir issue; (b) not been able to usher a Hindu renaissance despite its half hearted "Cow Protection" campaign; (c) been tentative in taking a stand on Sabrimala issue; and (d) tacitly supported decriminalization of Section 377 of IPC.
They also realize that they have not been able to address all the concerns of minorities, poor, and backward. In fact, considering the fiscal and political constraints, it is not at all possible to satisfy all groups, regions and communities etc. Moreover, their commitment to core agenda of Hindu Cultural Nationalism may also have annoyed some minority groups.
On the economic policy front, the incumbent government did implemented some radical changes like replacing Planning Commission with NITI Aayog and Demonetization of high value currency, etc. The government apparently made most of these changes without preparing a conceptual framework and impact study. In some cases (e.g., NITI Aayog) it did not bother to convince people about the need and importance for the change. In other cases (e.g., Demonetization) it miserably failed in convincing the people at large.
Consequently, the story which appeared very convincing in 2014, has been totally dropped, and a residual story of "threat to National Security" and "Modi the Saviour" is being narrated at high pitch. The opinion polls suggest that this story is actually selling. In past, Mrs. Indira Gandhi had used this story effectively and successfully many times.
Role modeling
Role modeling is one of the most critical aspects of change management, especially when it comes to managing behavioral changes.
The incumbent government sought to induce many behavioral changes in common man, through public policy, administrative initiatives, and statutory pronouncements etc.
Some major initiatives included (a) Cleanliness; (b) Tax compliance; (c) Digital payments; (d) Sustainability (renewable energy, public transport, plastic use, river rejuvenation etc.); and (e) self reliance (less reliance on subsidies, self employment, Make in India etc.).
Conventional change management requires that leaders should take actions that role model the desired change and mobilize a group of influence leaders to drive change deep into the target group.
We have seen images of prime minister travelling by metro, picking a scrap paper and putting it in pocket on a dais of large conference, standing with a broom, taking a dip in Ganga etc.
But unfortunately, the change has not percolated down to a typical BJP supporter. The party has not administered any oath to its 100 million members for maintaining cleanliness, not using plastic, prefer use of public transport, using Swadeshi, and comply with all tax rules in letter and spirit.
The people do commend the noble government initiatives, the voluntary compliance level is far from the desired level.
...to continue tomorrow

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