Lack of commitment as investment strategy
There are usually three types of customers for any product or service: (i) Dog type - The customers who are attached to the people and/or the brand. For example, the people who prefer their hairs to be cut by the same person in a large saloon; to be served by the same waiter/waitress in a restaurant; to buy the same brand of clothes, food, etc. These customers would usually not mind paying higher price or waiting longer to get the product or service of their choice. (ii) Cat type - The customers who are attached to a place rather the people or brand. For example, the customers who prefer to shop from a specific store, watch movies at a particular theater, spend their whole life in one house, etc. These customers also usually would not bother about the offerings of the competitors. (iii) Rat type - The customers who are always looking for a favorable deal. They usually have no loyalty to any place, brand or people. They keep a...